I'll Tell You When It Hurts

One of our clients hired a new CFO.

And so, as part of his on boarding we spent a little time getting to know each other.

I like to call it - beginning the conversation.

It’s common for a CEO to offload tech to the CFO or COO in a business and this is what’s happening at this client.


During our conversation we got to talking about service delivery and expectations.

He wanted to understand at a high-level what services we provided and generally how far do our services extended into their organization.

I responded with the following.

Basically - You push as hard as you want and I’ll tell you when it hurts.

We shared a laugh.

I went on to explain that different businesses have different needs and that we adjust as needed.

I suppose it caught him off guard a little bit because most IT providers offer a basic menu of services.  More like a Jiffy-Lube.


For me the value in a tech partner is the value add of depth and experience.

Add to that a personal touch.

I have some clients I engage with on a weekly basis.

And you know what?

That’s what they need. And that’s fine.

I have other clients I engage with a few times year.

And you know what? That’s fine too.

Everyone’s needs are different.

While the service level is the same for everyone - some people just need more.

Getting your tech right is not a 10 step checklist to a better IT environment.

Sure there’s a formula but - some people just need more.

Their businesses are growing.

They’re more dynamic.

Their engagement level tracks to their revenue growth.


If you’re looking for a tech partner willing to go the distance.

If you’re looking to push the envelope.

If you’re looking to grow.

Find a partner that’s willing to go the distance.

It’s what I do.